How does one figure out where and how to advertise? Online, confusing for the most part.  CPM. Clicks. The local print market is hard. Inches. Modular. Targeted. Not. Television.  Time Slots. Production.  Radio. Who's listening. When.

  Most start ups and small business owners are watching every dollar so closely.  BUT we often forget that it is a necessity to have a marketing/advertising budget and to spend time promoting ourselves. Straight from the mouth of Lori Hobson, motivational speaker...
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